Building an Online Business

  • Training Time: 1 Day,  9:00 am to 5:00 pm
  • Inclusion: Participants Manual and Certificate of Completion

The Internet has changed the way that we work, live, shop, and play. You can take advantage of this new way of doing business whether you want to set up a part-time venture or create the next million-dollar enterprise. This one-day course will give you everything that you need to build a successful online business.

Learning Points
  • Define what an online business is
  • Identify opportunities for an online business
  • Find resources to support your business
  • Create a business strategy that includes a business plan, budget, and marketing plan
  • Begin setting up a website, mobile presence, and storefront with e-commerce support
  • Decide whether or not your online business can benefit from joining an online marketplace
  • Market your online business using social media and the Internet
Course Outline

Building an Online Business – Module 1
Getting Started

  • Introduction to the Workshop
  • Course Overview

Building an Online Business – Module 2
How Online Businesses Can Benefit You

  • Benefits of an Online Business

Building an Online Business – Module 3
Laying the Ground Work

  • Who Are You?
  • Pre-Assignment Review

Building an Online Business – Module 4
Creating a Business Plan

  • Creating a Business Plan
  • Sample Business Plan
  • Gathering Resources

Building an Online Business – Module 5
Breaking Down the Plan

  • Creating a Marketing Plan
  • Creating Financial Projections
  • Raising Startup Capital with Crowdfunding

Building an Online Business – Module 6
Building Your Online Business

  • The Basic Elements
  • Creating a Website
  • Checking Out the Sites, Part 1
  • E-Commerce Options
  • Creating a Mobile Presence
  • Checking Out the Sites, Part II
  • Joining Online Marketplaces

Building an Online Business – Module 7
Internet Marketing Basics

  • Social Media Strategies for Success
  • Building Relationships

Building an Online Business – Module 8
Wrap Up

  • Personal Action Plan
  • Recommended Reading List
You Can Expect...
  • You want to build a business plan and lay the groundwork for your online business
You Need This If...
  • You want to build a business plan and lay the groundwork for your online business
This Is About...
  • Building an online business for your advantage